Beyond Simple Chatbots: True AI That Gets Work Done

Every business is asking the same question: how do we harness AI without the hype? The answer isn't another chatbot that quotes your FAQ back at you—it's intelligent systems that understand context, connect to your tools, and execute real tasks with human oversight.

At Actually, we build AI assistants that integrate deeply with your business processes. From customer-facing chat interfaces to internal automation tools that orchestrate hundreds of actions across your systems—we deliver AI that actually works, with the transparency and control enterprises demand.

Multi-Model Intelligence: The Best AI for Every Task

Why rely on a single AI model when different tasks demand different strengths? Our council architecture orchestrates multiple specialist models—each optimised for specific cognitive tasks—coordinated to deliver better results than any single model alone.

Think of it as a team of AI experts: one excels at structured data operations, another at research and analysis, a third at creative content generation. They collaborate, cross-validate, and synthesise—producing outputs that are more accurate, more nuanced, and more trustworthy.

How It Works

  • Intelligent Routing: Your request is analysed and routed to the specialist model best suited to handle it—whether that's a tool operation, research query, or content creation task.
  • Specialist Processing: Each model receives context tailored to its role, ensuring maximum performance without context overload.
  • Cross-Validation: For complex requests, specialists review each other's outputs, catching errors and inconsistencies before they reach you.
  • Unified Synthesis: A chairman model synthesises all inputs into a coherent, high-quality response that addresses your actual needs.

Stop Settling for One-Size-Fits-All AI

Our multi-model approach delivers superior results across diverse tasks—from data operations to creative content.

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Connect Everything: 500+ Tool Integrations

An AI assistant is only as useful as the tools it can access. Our systems integrate with hundreds of business applications—from productivity suites to CRMs, project management platforms to custom APIs—giving your AI the hands it needs to get real work done.

Gmail, Google Calendar, Jira, Figma, Slack, Notion, custom databases—if your team uses it, we can connect it. And we don't just read data: our assistants can create tasks, send notifications, update records, and trigger workflows across your entire tech stack.

Integration Capabilities

  • Secure Authentication: OAuth flows, API key management, and secure token refresh—all handled automatically with enterprise-grade encryption.
  • Real-Time Webhooks: Instant event processing from connected services, enabling immediate AI responses to emails, messages, comments, and updates.
  • Intelligent Data Extraction: Automatic parsing and contextual understanding of incoming data, with smart prioritisation based on urgency and relevance.
  • Meeting Intelligence: Transcript processing, action item extraction, and automated follow-up generation from video calls and recordings.
  • Custom Tool Development: Need something bespoke? We build custom tools and integrations that extend your AI's capabilities to any system.

Real-Time Streaming: AI That Thinks Out Loud

Waiting for AI to finish processing before seeing results is frustrating and opaque. Our streaming architecture delivers responses in real-time as they're generated—you see the AI's reasoning process unfold, understand how it reached its conclusions, and can intervene if needed.

This isn't just about speed—it's about trust. When you can watch the AI think through a problem, you develop confidence in its outputs. And when something goes wrong, you see it immediately rather than discovering it in a final, inscrutable response.

Streaming Features

  • Progressive Disclosure: Reasoning content streams first, showing the AI's thought process before the final response appears.
  • Collapsible Reasoning: View or hide the AI's internal reasoning—power users can dig deep, while others get clean outputs.
  • Source Citations: Real-time display of RAG sources, documents, and data used to generate responses.
  • Interruption Support: Stop generation mid-stream if you see the AI heading in the wrong direction.
  • Hybrid Persistence: Streaming messages are simultaneously saved to your database for history, search, and audit trails.

See Your AI Think

Transparent, real-time streaming builds trust and enables faster iteration. Experience AI that shows its working.

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Enterprise Observability: Debug the AI Black Box

AI systems are notoriously opaque. When something goes wrong—or right—it's often impossible to understand why. Our enhanced observability transforms complex AI orchestration into clear, interpretable traces that show exactly what happened at every step.

This isn't just technical logging—it's human-readable insight into your AI's decision-making. Product teams understand user intent patterns. Developers debug issues in seconds rather than hours. Operations teams catch quality problems before users notice.

What You Can See

  • User Intent Detection: Automatic classification of what users actually want, tracked across all interactions.
  • Planning Transparency: See which tools the AI chose and why—compare expected vs. actual tool selection.
  • Execution Tracking: Step-by-step visibility into what happened vs. what was expected, with clear result summaries.
  • Response Quality Assessment: Automatic analysis of whether responses are helpful, generic, or contain placeholder content.
  • Failure Categorisation: Clear classification of what went wrong and where—planning failures, execution timeouts, tool errors—all surfaced immediately.

Intelligent Memory: AI That Remembers What Matters

Conversations shouldn't start from zero every time. Our memory architecture gives AI assistants both short-term working memory for ongoing conversations and long-term semantic memory for persistent knowledge about your business, your preferences, and your past interactions.

Ask a question in January, and your AI remembers the context in June. Mention a client once, and it understands who they are in every future conversation. This isn't just convenience—it's the foundation for AI that truly understands your business.

Memory Systems

  • Working Memory: Active context from the current conversation—recent entities, tool outputs, and discussion topics.
  • Episodic Memory: Complete conversation history, searchable and retrievable for reference and continuity.
  • Semantic Memory: Knowledge graphs of entities and relationships—clients, projects, team members, preferences—building understanding over time.
  • Entity RAG: Semantic search across your team's data, surfacing relevant clients, projects, and tickets when needed.
  • Tool RAG: Intelligent discovery of which tools are relevant for any given request, keeping context lean and focused.

Enterprise Architecture: Built for Scale and Security

AI systems handling business data need enterprise-grade infrastructure. Our architecture is built on Go for performance, PostgreSQL with vector extensions for semantic search, Redis for fast working memory, and Kubernetes for infinite scalability.

Every component follows security best practices. Data is encrypted at rest and in transit. Authentication is handled via industry-standard protocols. Audit trails capture every AI decision. And our infrastructure runs on your cloud or ours—you choose.

Technical Foundations

  • Go Backend: High-performance API layer with comprehensive observability, rate limiting, and error handling built in.
  • Vector Database: PostgreSQL with pgvector for fast semantic search across documents, conversations, and entities.
  • Queue Processing: Async job handling for webhook processing, notification delivery, and background AI tasks.
  • Real-Time Layer: WebSocket integration for instant updates across all connected clients.
  • Cross-Platform Frontends: Vue.js for web, Flutter for mobile—consistent AI experiences everywhere.

Enterprise-Grade AI Infrastructure

Scalable, secure, and observable—our architecture meets the demands of serious business applications.

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AI That Solves Real Problems

From customer support to internal automation, our AI systems deliver measurable business value.

Customer Support Assistants

AI that understands your products, accesses your knowledge base, and handles complex queries with human escalation when needed.

  • Multi-turn conversation handling
  • Knowledge base integration
  • Ticket creation and routing
  • Sentiment analysis and escalation

Internal Process Automation

AI assistants that orchestrate workflows across your business tools—from email triage to report generation.

  • Email classification and routing
  • Calendar management
  • Report generation
  • Cross-system data sync

Document Intelligence

Extract insights from contracts, reports, and unstructured documents with AI that understands context and nuance.

  • PDF processing and extraction
  • Contract analysis
  • Semantic document search
  • Summary generation

Our AI Development Process

Building effective AI systems requires deep understanding of your business context. We don't just deploy pre-built chatbots—we design and develop custom AI solutions tailored to your specific workflows, data, and users.

  • Discovery & Design: We map your workflows, identify automation opportunities, and design AI interactions that feel natural to your users.
  • Integration Planning: Identifying which tools and data sources need to connect, planning secure authentication flows, and designing the data architecture.
  • Model Selection: Choosing the right AI models for each task—balancing capability, cost, latency, and privacy requirements.
  • Iterative Development: Building in sprints with regular demos, gathering feedback, and refining the AI's behaviour based on real interactions.
  • Observability Setup: Instrumenting comprehensive tracing so you can understand and improve AI performance from day one.
  • Training & Handover: Ensuring your team understands how to manage, monitor, and evolve the AI system over time.

Understand Our Approach

From discovery to deployment, see how we build AI systems that deliver real value.

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AI Development Packages

Predictable pricing for AI development—from simple assistants to complex enterprise systems.

Build to design

£4500pm
  • Transform your AI specs into working systems
  • Staging environment for testing
  • Tool integrations and automations
  • Observability and monitoring
  • Enterprise-grade security

Full service

£8500pm
  • Strategy
  • Research
  • Architecture
  • Design
  • Build
  • Training
  • Support
  • Iterate

Find the Perfect Fit for Your AI Project

Explore our transparent pricing and discover the package that aligns with your vision and budget.

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Ready to Build AI That Actually Works?

Let's discuss your business challenges and explore how intelligent automation can transform your operations—with the transparency and control you need.

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